Thinking about a refresh while retail planning? It’s hard enough to update one store, but if there are multiple locations in the mix, it’s even harder. For large retail chains, getting new fixtures or updating your older ones is more than just changing up the vibe. You’re potentially choosing to improve product merchandising, visibility, and drive sales. Which means you’ll want to pick a fixture that works for all locations, not just one. This blog explores the important steps for planning a successful multi-location fixture update. Read on!
Define the Scope and Your Objectives
Before you get down to the purchasing of fixtures, you’ll want to take a couple of steps back and define what your objectives are. You’ll need clarity on the "why" and the "what." A vague goal like"making stores look better" won't work with the scrutiny of a CFO or a board of directors.
Establish Clear Goals
Do you have unique product lines that require certain shelving? Are you trying to make your store layout more organized? The answer to these questions can help shape your decision on what retail fixtures work for your space.
Budgeting for Scale
You don’t want to just buy up a bunch of retail fixtures to fill multiple spaces. With this amount of volume needed, small cost differences can add up. Even something like a ten-dollar difference in material cost per unit can make a big impact because you’re having to multiply it by x amount of stores. However, you don’t want to invest in cheap fixtures. Putting more money into the quality of retail fixtures will be more bang for your buck because these displays will not only showcase your products in a better light, but will also last longer. You don’t want to waste your time worrying aboutwhen the next fixture will break or need to be replaced.
Design Consistency vs. Store Variability
One of the trickiest parts of refreshing multiplelocations is that no two stores are ever quite the same. Even if you start with a “standard” layout, local building codes, awkward column placements, or different ceiling heights always seem to throw you a curveball.
Just-in-Time Delivery
When a store manager has multiple locations to take care of, a lot can go wrong if not proactively making sure every space is accounted for. For instance, a common problem they have is storage space. Storage space in retail backrooms is notoriously scarce. Store managers do not want pallets of new fixtures sitting in their receiving area for weeks before installation. This is where teaming up with a company like S-Cube Fixtures can solve all your problems. We proudly offer Just-in-Time (JIT) delivery. This makes sure your fixtures arrive exactly when the installation team is ready for them,minimizing disruption to daily operations. S-Cube Fixtures specializes in working with multi-location retailers, and with this level of coordination,we’ll make sure that the right parts arrive at the right store at the right time.
Summary
Refreshing an entire retail chain is no small feat, butwhen it is done right, the payoff is huge. A thoughtful update can breathe new life into your brand, draw customers in, and make your stores run more smoothly. The key is having clear goals, a realistic budget, flexible design solutions, and rock-solid logistics. When those pieces are in place, you canroll out updates across multiple locations without the stress and surprises. Thinking about a refresh? Do not leave it to chance. Reach out to S-Cube Fixtures to talk through your plans and see how we can bring your multi-location vision to life with precision and expertise.
