Let's talk about one of the most powerful, yet overlooked, tools in your store: your Retail Shelving. It’s so much more than just a place to stock inventory. It’s a silent salesperson that guides customers, makes your products look irresistible, and directly impacts your sales. The right shelving strategy can create an intuitive shopping path and even encourage those valuable impulse purchases. If you're looking to create an impactful retail environment on a budget, this is where you start. We'll show you how to use different shelving types to build a store that's inviting, easy to shop, and better for your bottom line.
Key Takeaways
- Strategic Shelving is Smart Business: Recognize that your shelving choices directly influence customer flow, product appeal, and your overall sales performance, making them a vital part of your retail strategy.
- Tailor Fixtures to Your Brand and Products: Select shelving materials, styles, and configurations that not only effectively showcase what you sell but also clearly communicate your brand's identity and create an inviting atmosphere for shoppers.
- Merchandise and Maintain for Maximum Impact: Keep your displays compelling by thoughtfully arranging products, using clear signage, regularly refreshing layouts, and ensuring your fixtures are always clean and safe.
What is Retail Shelving?
So, you're looking to create an amazing retail space, and you know that how you display your products is key. That's where retail shelving comes in. It might seem straightforward, but there's a lot more to it than just putting up some planks!
Why Your Choice of Shelving Matters
Okay, let's talk basics. You've probably heard terms like shop shelving, store shelving, display units, or even gondolas. Essentially, they all refer to retail shelving – the unsung hero of your store! These fixtures are so much more than just places to put your products. They're crucial for making your merchandise look appealing and, ultimately, for encouraging sales. Good shelving isn't just about looking pretty; it’s about smart business. It helps you make the most of your floor space, can improve your profitability, and even helps prevent issues like having too much or too little stock. When you're picking out shelving, think about your store's layout, what you're selling, how heavy it is, and the overall vibe you want to create.
How Shelving Impacts Your Store's Layout and Vibe
Now, let's consider how shelving really influences your store's atmosphere and what your customers experience. The way you display your products is a big deal when it comes to making sales – it’s not just about what you sell, but how you show it. This is where thoughtful shelf planning comes in. Deciding where products go can genuinely make a difference to your bottom line. Plus, modern shelving can even include cool tech features to make shopping more engaging. And here’s a pro tip: placing certain shelves strategically, like near the checkout, can really encourage those last-minute impulse buys. It’s all about creating a smooth and enticing journey for your shopper.
Your Guide to Retail Shelving Types
Choosing the right shelving for your retail space is a bit like picking the perfect outfit – it needs to fit well, look good, and serve its purpose flawlessly. With so many options out there, it’s easy to feel a little lost. But don’t worry! Understanding the basic types of retail shelving and their best uses is the first step to creating a store layout that not only looks fantastic but also works hard for your business. From the workhorse gondolas that create your store's pathways to elegant glass shelves that make your high-end products shine, each type has its own strengths and can significantly impact how customers experience your brand.
The key is to match the shelving to your products, your brand aesthetic, and the shopping journey you want to create. Think about what you're selling, how much inventory you need to display, and how you want customers to interact with your merchandise. Do you need heavy-duty options for bulk items, or something more delicate for fragile pieces? Are you looking for flexibility to change layouts often, or a more permanent, structured feel? Getting familiar with these common shelving types will help you make informed decisions. At S-CUBE, we specialize in developing custom fixture programs that incorporate the ideal shelving solutions to build successful retail environments for businesses like yours.
Gondola Shelving: The Store Staple
If you’ve ever walked down the aisle of a supermarket, convenience store, or pharmacy, you’ve definitely encountered gondola shelving. These are the freestanding champions of the retail world. As JF Fixtures aptly puts it, "Gondola shelving is a freestanding retail fixture commonly used in supermarkets, stores, and pharmacies." A major reason for their widespread use is that "these standing shelves have two sides, allowing for maximum product visibility and accessibility." This dual-sided design is fantastic for creating aisles, guiding customer flow, and making the most of your floor space.
Gondolas are incredibly versatile. You can easily adjust shelf heights, add endcaps for eye-catching promotional displays, and accessorize them with hooks, bins, or integrated signage. They are sturdy enough to handle heavier items like canned goods or hardware, but also adaptable for lighter merchandise such as apparel or books. When planning your store layout, consider how gondolas can define different sections and make it simple for shoppers to find exactly what they’re looking for.
The Anatomy of a Gondola Unit
Let's break down what makes a gondola unit tick. At its core, a gondola is a simple but brilliant system. It starts with a base, which provides stability. From the base, one or two vertical uprights extend upwards. These uprights have slots that allow you to attach shelves at various heights, giving you total flexibility. The back of the unit is covered by a back panel, which can be a solid board for a clean look or a pegboard for hanging smaller items on hooks. This modular design is what makes gondolas so popular; you can customize them to perfectly suit the products you’re selling. Whether you need deep shelves for bulky items or shallow ones for smaller goods, the anatomy of a gondola is built for adaptation and strength.
Understanding the Gondola System: Starters, Add-Ons, and End Caps
One of the best things about gondola shelving is its modularity, which lets you create aisles of almost any length. As ULINE notes, "You can build custom-length store aisles using 'starter' and 'add-on' units." A "starter" unit is the first piece in a row; it's a complete, freestanding unit with two uprights. To extend the aisle, you connect an "add-on" unit, which only has one upright and shares the second one with the starter. This system is incredibly efficient and cost-effective for large-scale rollouts. To finish off an aisle with a powerful promotional punch, you add an end cap. This is a single unit placed at the end of a gondola run, perfect for showcasing new arrivals, seasonal items, or special deals. Managing these components across dozens of stores is where expert project management becomes essential.
Gondola Configurations: Single-Sided vs. Double-Sided
Gondolas primarily come in two main configurations, and choosing the right one is key to an effective store layout. As ULINE explains, "There are two main types: Single-Sided Units, which are good for placing against walls, and Double-Sided Units, which are for displaying products on both sides in main aisles." Single-sided units are perfect for lining the perimeter of your store, maximizing your wall space without obstructing pathways. Double-sided units are the workhorses of your central floor space, creating the main aisles that guide customers through your store. The right mix of these configurations helps define your store's flow and creates a logical, easy-to-shop environment. Getting this layout right is a foundational step in the design and engineering of a successful retail space.
When to Use Wall-Mounted Shelving
Wall-mounted shelving is your best friend when it comes to maximizing that valuable perimeter space in your store. According to The Perfect Snow, "Wall shelving is the most traditional way of displaying large stocks of items within a retail outlet." Instead of just hanging a single shelf here or there, you can create entire units with multiple shelves, effectively turning your walls into prime merchandising real estate. This approach is perfect for showcasing a wide range of products without taking up precious floor space that could be used for other displays or customer movement.
Consider using wall-mounted shelving to create striking focal points, highlight specific product categories, or even tell a visual story with your merchandise. They’re wonderfully effective for everything from clothing boutiques displaying neatly folded apparel to bookstores lining their walls with the latest bestsellers. Because they attach directly to the wall, they offer a clean, often custom, built-in look. If you're aiming for a truly integrated feel, S-CUBE's design and engineering expertise can help incorporate wall shelving seamlessly into your store's overall architecture and design.
Making the Most of Pegboard Displays
Pegboards are the true chameleons of retail shelving – incredibly versatile and wonderfully adaptable to a huge variety of products. As Good Chronicle highlights, "Pegboards are versatile and can be used to display a variety of products, making them ideal for smaller items or tools." Their signature feature, of course, is the grid of holes. This simple design element is what gives them their power, allowing you to use an array of hooks, pegs, small shelves, and bins to display items just so. This means "they allow for easy customization and rearrangement of products, enhancing the shopping experience."
Think about using pegboards for items that might be awkwardly shaped, are designed to be hung, or come with many small accessories – things like jewelry, craft supplies, small electronics, phone accessories, or packaged hardware. They're also fantastic for creating dynamic, eye-catching displays that you can change up frequently without a major overhaul. Consider placing them near checkout counters for those last-minute impulse buys or use them to create an organized, easily accessible display for tools or hobby items.
The Flexibility of Wire Shelving
Wire shelving is a consistently popular choice in retail, and for very good reasons: it’s strong, highly practical, and offers a clean, often industrial-chic, aesthetic. KSF Global notes that "Wire shelving is known for its versatility and durability." You’ll frequently see it used in both customer-facing retail settings and in back-of-house storage areas, which speaks to its robust nature. One of its key functional benefits is that it allows for "airflow around products and making it easier to see items on display." This can be particularly useful for perishable goods, items that benefit from ventilation, or even in stockrooms where visibility is key.
The open design of wire shelving also helps prevent dust from accumulating as much as it might on solid shelves, making cleaning a bit easier. It’s a great option for displaying kitchenware, pantry items in a grocery setting, electronics, or even folded apparel in a store with a more contemporary or urban vibe. Its inherent durability also makes it a reliable choice for heavier items. Many businesses find that the efficiency of wire shelving contributes positively to their overall inventory control and warehouse management processes.
Creating an Elegant Look with Glass Shelving
When your goal is to add a distinct touch of sophistication and allow your products to truly sparkle, glass shelving is an excellent choice. As Trolley Manufacturing aptly states, "Glass shelving adds a touch of elegance to retail displays, making it suitable for high-end products." It offers a "clean and modern look while allowing customers to see products from all angles." This transparency is a key advantage, as it makes your merchandise appear to almost float and ensures that nothing obstructs the customer's view, creating a very open and inviting display.
Glass shelves are perfect for showcasing items like fine jewelry, cosmetics, perfumes, delicate collectibles, or premium giftware. The way light passes through them can illuminate your products beautifully, creating a bright, airy feel in your display cases or wall units. While they do require a bit more diligence in cleaning to keep them fingerprint-free and gleaming, the upscale aesthetic they provide can significantly enhance the perceived value of your merchandise and contribute to a more luxurious shopping experience for your customers.
Mobile Shelving: For When You Need to Adapt
In today's ever-evolving retail landscape, flexibility isn't just a nice-to-have; it's a significant asset. That’s precisely where mobile shelving units shine. These are essentially standard shelving units, often gondolas or specialized displays, fitted with wheels or casters. This simple addition allows you to "allow for easy rearrangement of store layouts to adapt to sales trends, seasons, and customer behavior," as DGS Retail highlights. This adaptability means you can quickly refresh your store's look, create temporary promotional areas for sales or new arrivals, or optimize traffic flow based on real-time observations and needs.
Imagine being able to effortlessly move a display of seasonal items to the front of the store for maximum impact, or quickly reconfigure a section to host a special event or trunk show. "This flexibility enhances customer engagement and promotes impulse buying," because a dynamic store environment keeps things interesting for repeat visitors. Mobile units, such as mobile gondola endcaps or freestanding feature displays, are perfect for testing different merchandising strategies and keeping your store feeling fresh and engaging. They empower you to respond swiftly to changing customer preferences and sales data, ensuring your space is always working its hardest.
How to Choose the Right Retail Shelving
Picking the right shelving isn't just about finding a place to put your products; it's about creating an environment that guides your customers and showcases your merchandise effectively. When your shelves are thoughtfully chosen, they can transform your store's layout, improve how shoppers interact with your items, and ultimately support your sales goals. Think of your shelving as a silent salesperson, working around the clock to make your products look their best. Let's explore how to select shelving that truly works for your unique retail space and brand.
Assess Your Space and Needs
First things first, take a good look at your store’s layout. Before you even think about specific shelf types, understand how customers naturally move through your space. Where are the busy spots? These high-traffic areas are prime real estate for your best-selling or high-turnover products, ensuring they get seen. A well-planned layout, supported by the right shelving, makes it easier for customers to find what they need and discover new items. If you're looking to map out an effective floor plan, S-CUBE’s design and engineering services can help you create a setup that really makes sense for your store and your customers.
Pair Your Products with the Right Shelves
Not all products are created equal, and neither are shelves! Different items call for different types of displays. For instance, small, grab-and-go items often do well in dump bins near the checkout. If you sell apparel, sleek rolling racks can offer flexibility and style. For heavier goods, you'll want something more robust, like stack displays or even warehouse-style shelving if it fits your aesthetic. And don't overlook the versatility of pegboards for hanging smaller, carded items. The goal is to choose shelving that not only holds your products but also presents them in an accessible and appealing way. Exploring various custom fixture solutions can help you find the perfect match for everything you sell.
Match Shelves to Your Brand's Style
Your shelving is a key part of your store's personality and a big player in your brand's visual story. It’s so important that your choices here reflect the look and feel you want to create. Whether your brand is all about an industrial, edgy vibe, a clean and minimalist aesthetic, or a warm, rustic charm, your shelving materials, colors, and overall design should be in sync. While neutral colors are a common and safe bet, don't be afraid to consider a custom color or a unique finish if it helps your store stand out and reinforces your brand identity. You want your shelving to look polished, modern, and inviting. Looking at examples of custom retail fixtures can give you some great ideas.
Consider Customer Flow and Behavior
Great retail shelving does more than just hold your inventory; it actively enhances the shopping experience. Think about how your customers move through your store. Are the aisles clear and easy to get through? Can shoppers easily see and reach the products they’re interested in? It's a fun fact that many purchases are actually impulse buys, so making your products highly visible and attractive is key. Your shelving layout should naturally guide customers, encouraging them to explore different sections and discover items they might not have planned to buy. Smart store design always takes customer behavior into account to maximize product exposure and create a smooth, enjoyable journey from the moment they walk in.
Putting Your Retail Shelving to Work
Your retail shelving is so much more than just a place to put your products. When you approach it thoughtfully, shelving becomes a powerful tool that can transform your store's layout, guide your customers' journey, and significantly impact your sales. It’s about creating an environment that’s not only attractive but also incredibly functional. Think of your shelves as silent salespeople, constantly working to highlight your merchandise and make shopping easier and more enjoyable for everyone who walks through your doors.
By optimizing your shelving strategy, you’re not just organizing items; you’re crafting experiences. This means considering everything from the flow of traffic through your aisles to how easily a customer can spot and reach for that must-have item. It’s about making every square foot of your retail space count. With the right approach, your shelving can help you manage inventory more effectively, reduce clutter, and create displays that truly capture attention. Let’s explore how you can make your retail shelving a key player in your store's success. S-CUBE can help you design and engineer solutions that make your shelving work harder for your business.
Optimize Your Layout and Stay Organized
One of the first steps to making your shelving effective is to use your retail space wisely. This means thinking strategically about where different types of products go. You'll want to identify "strategic zones" within your store; these are prime locations where you should place high-turnover products to maximize their visibility and accessibility. Good organization isn't just about looking neat; it’s about creating a logical flow that guides customers and makes it easy for them to find what they need, or even discover something new. A well-organized store, supported by smart shelving, feels more spacious and less overwhelming, which is always a win for the customer experience and can be achieved through careful space optimization.
Ensure Products are Visible and Accessible
The whole point of retail shelving is to present your goods in an attractive and eye-catching way. It's fascinating that customers often plan only about one-third of their purchases, with the rest being impulse buys. This makes it crucial for your shelves to provide maximum product visibility and appeal. Think about eye levels – what a customer sees first often gets the most attention. Ensure products aren't crammed too tightly and that popular items are within easy reach. Adjustable shelving can be a fantastic asset here, allowing you to customize heights and depths for different products, ensuring everything looks its best and invites a closer look. The average retail shelf height also plays a role in this.
Enhance the Customer Shopping Experience
Well-thought-out shelving directly contributes to a better customer shopping experience. When products are easy to find, clearly priced, and attractively displayed, customers feel more relaxed and confident in their purchasing decisions. Imagine the frustration of hunting for an item in a disorganized store versus the ease of navigating well-merchandised aisles. Smart shelving solutions can even help minimize out-of-stock situations by making inventory checks simpler, leading to higher customer satisfaction and increased brand loyalty. As BizTech Magazine notes, minimizing out-of-stocks with tools like smart shelves improves satisfaction. A smooth journey from browsing to checkout, facilitated by effective shelving and S-CUBE's expert project management, makes customers want to return.
Simplify Your Inventory Management
Effective retail shelving isn't just customer-facing; it also makes life easier behind the scenes, especially when it comes to inventory management. When your shelves are organized logically, it’s simpler to see what you have, what’s running low, and what needs restocking. Consider "shelf space distribution," which includes thinking about product placement relative to similar items and even competitors' products if you carry multiple brands. This strategic approach helps your team manage stock levels more efficiently, reduces the chances of overstocking or understocking, and makes cycle counts or full inventory checks much quicker. Good shelving is a foundational element of solid inventory control and warehouse management, a key aspect of shelf space optimization.
Arrange Your Shelves to Drive Sales
Ultimately, you want your shelving to help you sell more. Strategic placement is key here. For instance, strategically positioning shelving with impulse-buy items near checkout areas can amplify impulsive buying tendencies by as much as 20%. Think about using endcaps effectively to highlight promotions or new arrivals. The design of the shelves themselves, from materials to lighting, can also draw customers in and encourage them to explore. By viewing your shelving as an active part of your sales strategy, you can create displays that don't just hold products, but actively promote them. You can see examples of how S-CUBE helps businesses create these kinds of successful retail environments in our work section.
Shelf Materials & Customization: What Are Your Options?
When you're outfitting your retail space, the shelving you select does so much more than just hold your products. Think of it as a core part of your store’s overall design, a physical extension of your brand's voice, and a really important piece in shaping your customers' experience. Getting your shelf materials and customization right isn't just about aesthetics; it’s about creating an environment that actively works for your business. This means guiding shoppers effectively, making your merchandise shine, and reinforcing what your brand stands for. For national retailers and growing chains, achieving this consistently across multiple locations is a big deal. You need solutions that are not only visually appealing but also durable, highly functional, and, of course, aligned with your budget and rollout schedules.
The world of retail fixtures offers a fantastic array of choices, and truly understanding these options is your first step toward crafting a shopping space that’s both effective and inviting. Whether it’s the inviting warmth of wood or the clean, modern lines of metal, the material you choose immediately sets a tone. Customization then lets you take this even further, allowing you to tailor colors, finishes, and even the modularity of your units to perfectly match your brand’s unique style and operational needs. This is where having a knowledgeable partner can make all the difference, helping you explore all the possibilities and engineer solutions that are both innovative and practical. We firmly believe that the right custom retail fixtures are a smart investment—one that should deliver on quality, cost-effectiveness, and the ability to be deployed smoothly across every single one of your locations. Let's look into some key things to consider when it comes to materials and customization.
Pick Your Material: Wood, Metal, Glass, or Plastic
The material you choose for your shelving is a foundational decision, impacting both the visual appeal and the durability of your displays. Wooden shelves, for example, bring a natural, inviting warmth and can be crafted to offer strong support while really enhancing how your products are presented. When your store fixtures align with your products, they help build your brand's reputation. Metal shelving is another very popular choice, valued for its impressive strength and contemporary look. Innovations in metal mean you get fantastic durability and flexibility, which definitely contributes to a better shopper experience. Glass shelves offer a touch of elegance and transparency, making them ideal for showcasing more delicate or high-value items. And don’t forget versatile plastics and acrylics; they can be quite cost-effective and open up a wide range of design possibilities, especially if you’re thinking about unique shapes or vibrant brand colors.
Material Strength and Specifications
Beyond just looks, the strength of your chosen material is a critical detail to get right, especially when you're planning for durability across many locations. Metal is often the go-to for heavy-duty needs, providing incredible support for everything from hardware to bulk goods. Wood also offers excellent durability and can handle significant weight, making it a reliable and stylish choice. On the other hand, glass, while beautiful for showcasing luxury items, has obvious limitations with weight and fragility that you need to plan for. Plastics and acrylics are fantastic for custom shapes and lighter goods but aren't typically your heavy lifters. Getting these specifications right from the start is a key part of the design and engineering process, ensuring your fixtures can safely support your products for years to come and avoid any surprises during a multi-store rollout.
Pick the Perfect Colors and Finishes
Once you’ve settled on a material, your next exciting step is to choose colors and finishes that will make both your shelving and your products truly stand out. While neutral colors like white, black, or gray are common because they offer a clean and versatile backdrop, I encourage you to think about custom colors. A unique shade that ties directly into your branding can really make your store distinctive and create a memorable atmosphere for shoppers. The finish you select—whether it’s a sleek high gloss, a sophisticated matte, or a durable textured powder coat on metal—also plays a significant role in the overall aesthetic. The main goal here is to select options that not only look modern and inviting but also beautifully complement your merchandise and enhance the overall store design, making the shopping experience more cohesive and appealing for everyone who walks through your doors.
Custom Wood Stains and Color Palettes
When it comes to wood shelving, the stain you choose can completely change the feel of your space. Custom wood stains are a fantastic way to bring a natural, inviting warmth to your displays, making your products feel more approachable and enhancing the overall shopping environment. But customization doesn't stop at the stain. The color palette you select for your fixtures is a powerful branding tool. While standard colors are always an option, choosing a unique shade that ties directly into your brand's identity can make your stores truly distinctive. This level of detail helps create a cohesive and memorable atmosphere for shoppers, which is especially important when you're rolling out a consistent look across many locations. Thoughtful design and engineering can help you explore these custom options to build a vibrant environment that reflects your brand perfectly.
Add Flexibility with Adjustable Parts and Accessories
In today's fast-moving retail world, flexibility is absolutely essential. That’s why adjustable shelving systems are such a brilliant choice. Having the ability to easily change shelf heights and reconfigure your layouts means your displays can readily adapt to new product assortments, exciting seasonal promotions, or simply varying inventory levels. This kind of adaptability is so important for keeping your merchandising fresh, engaging, and effective. Beyond just basic adjustability, think about incorporating helpful add-ons like shelf dividers for better organization, integrated lighting to highlight key products, or sleek signage holders to communicate promotions. Well-designed, flexible shelving solutions not only make it much easier to manage your space but also contribute to a professionally organized look that your customers will definitely notice and appreciate, ultimately making their shopping journey smoother and more enjoyable.
Choosing Your Back Panel: Slatwall, Gridwall, or Pegboard
The back panel of your shelving unit, especially on gondolas, is prime merchandising real estate. You have three main options, each with a distinct look and function. Pegboards are true classics, and as Good Chronicle notes, their "grid of holes...is what gives them their power," letting you use endless hooks and bins for smaller items like tools or accessories. Slatwall offers a more streamlined, upscale look with its horizontal grooves, perfect for boutiques displaying apparel or high-end goods. Gridwall, made of a wire grid, provides an industrial, modern feel and is incredibly flexible for hanging items. Your choice here really sets the tone, so consider both your brand’s style and the types of products you need to display when making a selection as part of your fixture design.
Shelves with Integrated Price Channels
Here’s a small detail that makes a huge difference in day-to-day operations and your store’s overall polish: shelves with integrated price channels. Instead of relying on sticky labels or clunky, separate sign holders, these shelves feature a built-in channel designed to hold price tags and product information strips. This creates a clean, uniform look across all your displays and makes updating prices a breeze. For national chains, this consistency is key. It simplifies processes for your team, reduces the time spent on pricing updates, and ensures your store always looks professional and organized. It’s a smart, functional feature to specify when planning your custom fixture program, helping you maintain a successful retail environment with less hassle.
Upgrade Kits for Existing Fixtures
Looking to refresh your store's appearance without a complete, and costly, overhaul? You might not need to replace your existing fixtures entirely. A great cost-effective strategy is to use upgrade kits to give your current shelving a facelift. For example, as DGS Retail points out, you can find kits to convert an older pegboard or gridwall gondola into a sleek slatwall unit. This simple change can dramatically modernize the look and feel of your aisles for a fraction of the cost of new fixtures. It’s an excellent way to update your brand's presentation, improve merchandising capabilities, and extend the life of your initial investment. This kind of strategic upgrade is a smart way to manage budgets while still keeping your retail space fresh and appealing to shoppers.
Visual Merchandising: How to Arrange Products on Shelves
Alright, so you've got fantastic products and the perfect shelving. Now, how do you arrange everything to actually encourage sales and make shopping a breeze for your customers? That's where smart merchandising comes in. It’s all about presenting your products in a way that’s appealing, logical, and makes customers want to buy. Think of it as storytelling with your products, where each item is placed with purpose. Effective merchandising can truly transform your retail space from just a store into a shopping destination, guiding your customers smoothly towards a purchase. When done right, it feels intuitive to the shopper, making their experience pleasant and your sales figures healthier. It’s a critical part of creating successful retail environments that keep people coming back. Let's look at some key strategies to make your products fly off those shelves.
Strategic Product Placement Techniques
The core idea here is pretty straightforward: get the right product, in the right place, at the right time. Start by thinking about your customers' natural line of sight. Products placed at eye level tend to get the most attention, so reserve these prime spots for your bestsellers, high-margin items, or products you’re actively promoting. Consider the flow of traffic through your store and place popular items in easily accessible, high-traffic zones. Grouping complementary products together is another smart move – if someone is buying pasta, they might also need sauce, so make it easy for them! S-CUBE can help you design custom fixture programs that make these strategic placements intuitive and effective for your specific layout.
Grab Attention with Signage and Shelf-Talkers
Don't let your products sit there silently! Signage is your in-store salesperson, working around the clock. Clear, concise, and well-designed signs can draw a customer's eye and provide essential information quickly. Shelf-talkers, those small signs you see on shelves, are fantastic for highlighting specific products, explaining unique features, or pointing out special offers. Make sure your signage is on-brand, easy to read, and directly relevant to the products and your target audience. Good signage guides shoppers, answers their questions before they even ask, and can be the nudge they need to make a purchase. Think about how your fixture design can seamlessly incorporate these helpful visual cues to inform and persuade.
Create Standout Seasonal and Themed Displays
Seasonal promotions and themed displays are your chance to create some real excitement in-store. Think about holidays, changing seasons, or even local events. These setups can transform a section of your store into an engaging experience, drawing customers in and encouraging impulse buys. Use creative props, lighting, and, of course, your shelving to build a narrative around the products. For instance, a "back to school" theme could feature brightly colored displays with all the essentials grouped together. Well-executed themed displays not only make shopping more fun but can also highlight products that customers might not have noticed otherwise, offering an unparalleled shopping experience.
Let Data Guide Your Product Placement
While creativity is key in merchandising, data provides the roadmap for success. Pay attention to your sales figures – what’s selling well and what’s not? Use this information to optimize your product placement. For example, understanding your "product and competitive neighborhood," meaning where items are placed relative to similar products and competitors' offerings, can significantly impact sales. Consider using planograms (visual diagrams of your store layout and product placement) to ensure consistency, especially if you have multiple locations. Regularly analyzing customer behavior and sales data helps you make informed decisions, ensuring your project management for merchandising is always working its hardest for you.
The Future of Retail Shelving: What's Next?
Retail is always evolving, and believe it or not, your shelving is a key player in keeping up! It's not just about holding products anymore; shelving is becoming smarter, more adaptable, and even a way to express your brand's values. Staying ahead means keeping an eye on the innovations that can truly transform your store's functionality and how customers feel when they walk through your doors. These aren't just far-off futuristic dreams; many of these advancements are becoming practical, accessible solutions for forward-thinking retailers like you.
Think about how much smoother your operations could be with shelves that practically manage inventory themselves, or how you could reconfigure your entire store for a new season with minimal fuss. We're also seeing a big shift towards sustainability, where your fixture choices can tell a powerful story about your brand's commitment to the planet. And imagine turning a simple shelf into an interactive experience that captivates shoppers and guides their choices. The future of shelving is all about creating these smarter, more engaging, and incredibly adaptable retail environments. It’s about making your physical space work harder and more intelligently to support your business goals, from streamlining back-of-house tasks to creating memorable front-of-house experiences. Let's look at some of the most exciting trends that are shaping how we'll think about and use shelving in the years to come.
Smart Shelves and IoT Integration
Imagine shelves that do more than just sit there looking pretty. That’s the reality with smart shelves! These tech-savvy fixtures often use sensors, cameras, and RFID technology to track inventory in real-time. This means you get instant alerts when stock is low on a particular item, which significantly reduces those frustrating out-of-stock moments for your customers and lost sales opportunities for you. Beyond just counting items, smart shelves can gather valuable data on which products are picked up most often or how long shoppers linger in certain areas. This insight helps you understand customer preferences better and optimize your product placement. As BizTech Magazine highlights, this technology helps retailers operate in a more integrated way across the entire retail journey, leading to higher customer satisfaction and, ultimately, more brand loyalty.
The Rise of Modular and Adaptable Shelving
The ability to adapt quickly is a superpower in retail, and your shelving should be just as flexible as your business strategy. Modular shelving systems are designed with versatility in mind, allowing you to easily reconfigure layouts, adjust shelf heights, and add or remove components as your merchandising needs change. This is absolutely perfect for rolling out seasonal displays, launching new product lines, or even giving your store a fresh look without the headache and expense of a massive overhaul. Metal shelving, in particular, is seeing some fantastic innovations that promise long-lasting durability alongside this crucial flexibility. When you invest in adaptable systems, you're essentially future-proofing your retail space, ensuring your fixtures can evolve right alongside your inventory and marketing plans.
Sustainable and Eco-Friendly Shelving Options
More and more, customers are making purchasing decisions based on a brand's values, and sustainability is high on that list. Your shelving choices can play a surprisingly significant role in reflecting your brand's commitment to the environment. This means looking for shelves made from materials like reclaimed wood, recycled metal or plastics, or sustainably sourced timber. Some retailers are even getting creative by incorporating design elements that subtly encourage sustainable practices, like showcasing products in uniform, biodegradable packaging. As NexGen points out, you can incorporate these ideas by using recycled or upcycled materials for both your shelving units and any accompanying display props. Choosing eco-friendly options not only helps reduce your store's environmental footprint but also resonates positively with today's increasingly conscious consumers.
Interactive Displays and Digital Shelving
Shelving is rapidly becoming a new frontier for direct customer engagement, thanks to interactive and digital elements. Think about digital price tags that can be updated instantly across an entire store, small screens embedded in the shelf edge displaying engaging product videos or promotions, or even simple QR codes that lead shoppers to online reviews, tutorials, or complementary product suggestions. These features can transform a standard shelf into an engaging, informative experience. Customized shelving solutions that thoughtfully integrate technology can significantly bolster your brand identity and create memorable interactions that set you apart. By making your displays more dynamic and helpful, you can capture shoppers' attention, provide immediate value, and gently guide their purchasing decisions right at the point of sale.
How to Maintain Your Retail Shelving
Investing in quality retail shelving is just the first step; keeping it in top condition is crucial for making a great impression on your customers and ensuring your displays are always effective. Well-maintained shelves not only look better but also last longer, protecting your investment. Think of your shelving as a silent salesperson – it needs to be clean, safe, and appealing to do its job well. Regular care and attention can prevent small issues from becoming big problems, saving you money and headaches down the line.
Taking a little time for upkeep ensures your retail environment remains inviting and your products are always showcased in the best possible light. Plus, a proactive approach to maintenance means your team can focus on customers, not on last-minute fixes. At S-CUBE, we understand the demands of a busy retail environment, which is why our custom fixture programs are designed for durability and ease of maintenance, helping you create successful retail environments that stand the test of time.
Your Guide to Cleaning and Regular Care
First things first, clean shelves are non-negotiable. Dust, fingerprints, and spills can make even the most beautiful products look unappealing. Establish a regular cleaning schedule – daily dusting and spot-cleaning, with more thorough wipe-downs weekly, can make a huge difference. Use appropriate cleaning agents for your shelving materials; what works for metal might damage wood or acrylic, so always check care instructions.
Beyond just cleaning, think about the overall presentation. To make your shelf look attractive, consider using color themes and innovative signage, ensuring your shelves provide all necessary information such as price and any special offers. This approach not only keeps things looking tidy but also helps customers find what they need and makes their shopping experience smoother. Keeping your displays fresh and well-organized is a simple yet powerful way to maintain a welcoming store atmosphere.
Why Regular Safety Inspections Are Crucial
Safety in your store is paramount, and your shelving plays a big role in that. Regular safety checks are essential to prevent accidents and protect both your customers and your inventory. Make it a routine to inspect shelves for any signs of wear and tear, like loose brackets, wobbly bases, or damaged surfaces. Ensure that shelves are not overloaded beyond their weight capacity, as this can lead to collapses and costly damage.
Pay attention to how products are arranged. While shelf space optimization often focuses on sales, proper placement relative to similar products also contributes to stability and prevents items from falling. Check that all fixtures are securely fastened and that there are no protruding parts that could cause injury. A quick weekly walk-through by a designated staff member can catch potential hazards before they become serious issues, ensuring a safe shopping environment for everyone.
Repair or Replace? How to Decide
Even with the best care, shelves will eventually show their age or sustain damage. The key is knowing when a simple repair will suffice and when it’s time for a replacement. Minor scuffs or a loose screw can often be easily fixed, extending the life of your fixture. However, if a shelf is significantly damaged—cracked, warped, or unstable—repairing it might be a temporary fix that compromises safety or appearance in the long run.
Remember, the point of retail shelving is to present your goods in an attractive and eye-catching way, especially since customers plan only about one-third of their purchases, with the rest being impulse buys. Therefore, shelves should provide maximum product visibility and appeal. If your shelving looks outdated or shabby, it can detract from your merchandise and your brand image. Sometimes, investing in new fixtures is the best way to refresh your store's look. When that time comes, exploring options for design, engineering, and prototyping can help you create the perfect, updated solution.
Budgeting for Retail Shelving and Measuring ROI
Figuring out your budget for retail shelving and understanding its return on investment (ROI) are key steps in creating a successful retail space. It’s not just about finding a place to put your products; it’s about making smart choices that enhance your store and encourage sales. Let's explore how to approach this so you feel confident in your decisions.
Understanding the Factors That Influence Cost
Retail shelves and product displays come in various price ranges, and it's true that setting a budget for effective shelving can sometimes feel like a puzzle. The cost of your shelving will depend on several factors. Material choices like wood, metal, or glass play a big role, as does the level of customization – think unique sizes, special finishes, or integrated lighting. The quantity you need, especially for multi-location rollouts, will also influence the overall price.
Don't forget to consider the complexity of the design and any special features you might want. While it can seem daunting, understanding these elements helps you set realistic expectations. Working with a partner who understands how to develop custom fixture programs can help you sort through these variables to find solutions that fit your budget and your vision.
Typical Price Ranges for Shelving Units
To give you a clearer picture, let's talk numbers. The price for retail shelving can vary quite a bit depending on what you need. For standard, off-the-shelf options, you'll see a wide spectrum. For example, prices for some systems can start around $185 for smaller wall-mounted units and go up to over $3,000 for larger, more complex configurations. This range covers everything from simple wall displays to extensive gondola systems that form the aisles of your store. For businesses planning large-scale rollouts across multiple locations, custom solutions are often the most effective route. The cost for these projects is tailored to your specific needs, factoring in design, materials, manufacturing, and logistics to ensure you get the best value and a consistent brand look everywhere.
How Accessories and Add-Ons Are Priced
The base shelving unit is just the beginning; the accessories are what truly bring your displays to life and make them work for your specific products. These add-ons are typically priced separately, allowing you to customize your setup. For instance, you can find kits to convert an existing pegboard into a slatwall display, or you can purchase separate “End Cap” units to create those high-impact promotional spaces at the end of your aisles. Other common accessories like hooks, shelf dividers, bins, and signage holders are usually sold individually or in packs. When you're planning a comprehensive fixture program, the cost of these essential components is factored into the overall project budget, ensuring a seamless and fully functional result from day one.
How to Get the Best Value for Your Budget
Finding good value in retail shelving isn't just about picking the least expensive option. It’s about investing in fixtures that are durable, align with your brand’s aesthetic, and truly showcase your products. Think about how the shelves will contribute to the overall shopping experience. To make your displays more appealing, consider using consistent color themes and clear, innovative signage. It's also important that your shelves clearly communicate product information, like price and any special offers.
When you focus on value, you're looking for a solution that balances cost with quality and effectiveness. This might mean choosing materials known for longevity or opting for designs that can be easily updated. Collaborating on design and prototyping can also ensure you get exactly what you need, maximizing the impact of your investment.
Leveraging Volume Discounts
When you're outfitting multiple stores or undertaking a large-scale refresh, buying your fixtures in bulk is one of the smartest financial moves you can make. Many suppliers offer a lower price per unit when you place a larger order. For a multi-location rollout, these savings can add up significantly, freeing up capital for other important areas of your business. It’s a fundamental strategy for lowering costs without compromising on the quality or consistency of your store's look and feel across all locations. This ensures a cohesive brand experience for your customers, no matter which store they visit.
This is where partnering with a fixture provider experienced in large-scale projects really pays off. At S-CUBE, we specialize in managing these types of rollouts for national and regional chains. Our approach to domestic and international manufacturing is built around efficiency and cost-effectiveness, allowing us to pass on the benefits of volume production to you. We handle everything from sourcing materials to coordinating delivery, ensuring that your custom fixtures arrive on time and on budget, whether you're opening ten stores or one hundred. This streamlined process is key to making volume purchasing a smooth and successful part of your strategy.
Why Quality Shelving is a Smart Long-Term Investment
It's helpful to see your retail shelving not as a one-time expense, but as a long-term investment in your business. High-quality, well-designed shelving is crucial for presenting products attractively and can significantly contribute to sales. Effective shelving does more than just hold items; it helps maximize your retail space, can increase profitability, and even aids in preventing issues like overstocking or understocking.
Investing in durable materials and thoughtful design means your fixtures will stand the test of time, maintaining your store's appearance and reducing the need for frequent replacements. This long-term perspective ensures your retail environment consistently supports your brand and enhances the customer journey. You can see examples of such enduring solutions in various retail settings.
Measuring the Impact of Shelving on Sales
Understanding the potential sales impact of your shelving choices is key to recognizing their true ROI. It’s not just about the upfront cost; it’s about how these fixtures will help you sell more. Well-designed shelving can significantly improve product visibility, making it easier for customers to find what they’re looking for and discover new items. This improved presentation can lead to a noticeable increase in revenue.
Think about how strategic shelving can guide customer flow, create an inviting atmosphere, and make the shopping experience more enjoyable. These elements can lead to higher conversion rates and an increase in average purchase value. When you effectively manage your fixture projects, you ensure that your investment in shelving translates directly into a better bottom line for your business.
Planning for Logistics and Assembly
So, you’ve designed the perfect fixtures and finalized your budget. That’s fantastic! But there’s another crucial piece of the puzzle that can make or break your project: getting those fixtures to your stores and putting them together. Planning for logistics and assembly isn't the most glamorous part, but it's absolutely essential, especially when you're coordinating a rollout across dozens or even hundreds of locations. Thinking through these details ahead of time prevents last-minute scrambles, protects your investment from damage, and ensures your stores are ready for customers on schedule. A partner with deep expertise in managing these moving parts can be invaluable, turning a potential headache into a seamless process.
Shipping Considerations for Large Fixtures
Let's be real: shipping custom retail fixtures is far more complex than moving standard, boxed products. These items are often large, uniquely shaped, and can be quite fragile, making damage prevention a top priority. A solid shipping plan starts with accurate dimensional data for every piece, which is critical for calculating costs and ensuring everything will fit. The journey from warehouse to store can be tough on displays, so proper packaging—like strategic crating and padding—is non-negotiable to avoid setbacks from broken items. Comprehensive logistics and distribution services handle these details, from choosing the right carrier to ensuring a smooth delivery, which is essential for safeguarding your investment and keeping a multi-store rollout on track.
Ease of Assembly: What to Look For
Once the fixtures arrive safely, the next challenge is putting them together efficiently. The goal is a quick, straightforward process that doesn't require a specialized team at every location. This starts with clear, easy-to-follow assembly instructions, a detail that should be considered early on. When you design and engineer a fixture, thinking about how it will be assembled is just as important as how it looks. To make life even easier, prioritize fixtures with a modular design and adjustable features. The ability to adapt quickly is a superpower in retail, and having shelves that can be easily reconfigured for new products or seasons makes your investment a flexible, long-term asset for your store.
How to Find the Right Retail Shelving Supplier
Choosing the right retail shelving partner is a pretty big deal. It’s a decision that can shape how your store functions, how your brand is perceived, and ultimately, how well you sell your products. Think of it less like just buying shelves and more like starting a relationship with a company that really gets your vision and can help you bring it to life. You’ll want to look for a partner who offers more than just a catalog of products. Consider their experience in the retail industry, especially if they’ve worked with businesses like yours. Do they offer a complete range of services, including design, engineering, and even project management to see things through? It's also key to know if they can handle the scale of your operations, whether you're running a single charming boutique or a whole chain of stores.
Think about how much customization you'll need. Standard, off-the-shelf solutions might be fine for some, but if you have a unique brand story to tell or specific merchandising puzzles to solve, a partner who excels in custom fixtures will be a game-changer. It’s also smart to ask about their manufacturing capabilities—do they produce fixtures domestically, internationally, or a mix of both? This can influence everything from lead times and costs to the final quality control. And don’t forget about logistics and customer service. A great partner will make sure your fixtures show up on time and in perfect shape, and they’ll be there to support you every step of the way. To help you get started, let's look at some well-regarded names in the retail shelving world.
What to Look for in a Partner
Finding the right supplier is about more than just buying shelves; it's about building a partnership. The best partners understand that you're not just filling a space—you're creating an experience, telling your brand's story, and driving sales. They should be able to look beyond the individual fixture and see the bigger picture of your retail environment. This means finding a team that can offer expert guidance, manage complex rollouts across multiple locations, and provide a full suite of services from initial concept to final installation. A true partner is invested in your success and has the expertise to help you meet deadlines, lower costs, and build a store that truly connects with your customers. Look for a company that prioritizes clear communication and reliable project management to ensure your vision is executed flawlessly.
Complimentary Design and Planning Services
One of the biggest signs of a great partner is their willingness to invest in your project from the very beginning. Many top-tier suppliers offer complimentary design and planning services to help you make the most of your retail space. This is an incredibly valuable offering because it gives you access to expert advice on everything from optimizing your store layout to improving customer flow. Instead of just guessing what might work, you get a strategic plan tailored to your specific needs. This often includes 3D renderings that allow you to visualize exactly how the new shelving will look and function in your store before you commit. This level of upfront support is a hallmark of a company dedicated to creating successful outcomes, much like the comprehensive design and engineering services that help bring a cohesive vision to life.
Access to Product Catalogs and 3D Renderings
A good supplier should make it easy for you to explore your options and feel confident in your choices. Look for partners who provide extensive product catalogs that don't just list items but also showcase different configurations and inspire new merchandising ideas. Beyond a static catalog, access to detailed 3D renderings is a game-changer. Being able to see a realistic preview of your shelving choices within the context of your own store layout helps eliminate guesswork and ensures the final result aligns perfectly with your brand aesthetic. This visual confirmation is crucial for making informed decisions and getting buy-in from your team. Seeing examples of a supplier's past work can also provide powerful inspiration and assurance that they can deliver the quality and style you're looking for.
S-CUBE Retail Fixtures
If you're on the hunt for a partner that truly understands the ins and outs of retail and can craft solutions specifically for your store's challenges, S-CUBE Retail Fixtures is definitely a name to keep in mind. They are known as a top-tier provider of store fixtures, offering a full suite of services that covers the entire process—from the initial design concepts and engineering all the way through manufacturing and managing the logistics. This all-in-one approach makes them a really strong ally for retailers who want to create standout store displays. S-CUBE has a rich history of working with diverse clients, including department stores and specialty retailers, so they bring a deep understanding of different retail environments to the table. Their main goal is to help you build successful retail spaces with high-quality, cost-effective solutions, all delivered reliably and on schedule.
Lozier
Lozier is a well-established and respected name in the retail shelving industry, and for very good reasons. They are widely recognized for producing exceptionally durable and versatile shelving solutions that can truly withstand the demands of a busy retail environment. Whether you're setting up a grocery store, a pharmacy, or a general merchandise shop, Lozier likely has a product line that will fit your specific needs. They offer an extensive array of products, ensuring that retailers can find just the right configuration and style. What many retailers appreciate most is Lozier's unwavering commitment to quality and customer service, making them a dependable and trusted partner for businesses that prioritize long-lasting, practical shelving solutions.
Madix
For retailers aiming to create truly innovative and engaging displays, Madix is an excellent company to consider. They specialize in developing retail shelving and display solutions that not only catch the eye but also significantly boost product visibility and make items more accessible to shoppers. Their product catalog is filled with a variety of options designed with both aesthetics and functionality at their core, helping you implement effective merchandising strategies that can genuinely drive sales. Madix is also known for its dedication to quality manufacturing and for integrating sustainable practices into its operations, which is a significant advantage for brands that are environmentally conscious. If you’re looking for shelving that works hard and looks smart, Madix has a lot to offer.
Handy Store Fixtures
Handy Store Fixtures certainly lives up to its name by offering a practical and wide-ranging selection of retail display solutions. You can find everything from standard shelving units and racks to options for custom fixtures designed to meet your store's unique requirements. A standout quality that many retailers appreciate about Handy Store Fixtures is their strong focus on customer service; they are genuinely committed to providing personalized solutions that address the specific needs of each business they partner with. Their broad product line is thoughtfully designed to help retailers make the most of their selling space and, crucially, to enhance the overall shopping experience for their customers. They aim to make outfitting your store a straightforward and effective process.
Uniweb
If having flexible and customizable shelving is a top priority for your retail space, then Uniweb is a company you’ll definitely want to check out. They are particularly well-known for their innovative modular shelving systems, which offer an impressive level of adaptability for various retail environments. These systems are cleverly designed to easily conform to different store layouts and can evolve with your merchandising strategies, making them an excellent choice for retailers who need to optimize their space dynamically and efficiently. Uniweb’s consistent focus on pushing innovation in their designs, combined with a solid commitment to quality construction, really helps them stand apart in the industry. They provide smart solutions for retailers looking to maximize every square foot.
ULINE
While many people know ULINE as a major distributor of shipping, industrial, and packaging materials, it’s worth noting that they also offer a surprisingly broad selection of retail shelving solutions. Their comprehensive catalog includes numerous shelving options that can cater to different retail needs, from organizing backroom storage to creating effective sales floor displays. This makes ULINE a convenient one-stop shop for many businesses looking to equip their spaces. Retailers often turn to them for their straightforward product offerings and, importantly, for their well-earned reputation for fast shipping and responsive customer service. If you need reliable, standard shelving options delivered quickly, ULINE is a practical and efficient choice to consider.
IKEA Business
For retailers, particularly small businesses and startups, who are looking for shelving that is functional, stylish, and won't break the bank, IKEA Business provides some fantastic solutions. Their business offerings extend the familiar IKEA aesthetic and practicality into the commercial realm, making good design accessible. You'll discover a variety of shelving and display solutions that are designed to be easy to assemble and reconfigure as your needs change. IKEA's signature focus on modern, clean design, coupled with an increasing commitment to sustainability, appeals to a wide array of retail businesses aiming to create an inviting and contemporary atmosphere without a hefty investment. They make it easier to achieve a polished look on a budget.
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Frequently Asked Questions
I'm overwhelmed by all the shelving types! Where do I even start when choosing for my store? It's completely understandable to feel that way! The best starting point is to really think about two main things: what you're selling and who your customer is. For instance, if you sell heavy hardware, sturdy gondola or wire shelving makes sense. If you're showcasing delicate jewelry, elegant glass shelves would be more appropriate. Also, consider your brand's overall vibe – are you aiming for rustic charm, sleek modernism, or something else? Once you're clear on your products, customer, and brand style, it becomes much easier to see which shelving types will best support your vision and make your merchandise shine.
How can I make sure my shelving actually helps sell my products, not just store them? That's the golden question! Think of your shelves as active members of your sales team. To make them work harder, ensure your best-selling or highest-margin items are placed at eye level – it’s prime real estate. Use good lighting to draw attention and clear, attractive signage to inform. Grouping complementary items together, like placing pasta sauces next to the pasta, can also encourage additional purchases. It’s all about making your products look appealing, accessible, and easy for customers to envision using.
Is custom shelving really worth the investment, especially if my business is still growing? Custom shelving can be a fantastic investment, particularly if you have unique products, a very specific brand aesthetic you want to convey, or a challenging store layout. Standard solutions might not always make the best use of your space or fully capture your brand's personality. Custom fixtures allow you to tailor every aspect to your needs, maximizing your display potential and creating a truly memorable shopping experience. While the initial cost might be higher, the long-term benefits in terms of brand presentation, space optimization, and customer appeal often provide a strong return.
What's a common oversight retailers make when planning their shelving that I should try to avoid? One of the most common oversights is not fully considering the customer's journey and flow through the store. It's easy to get caught up in trying to maximize every square inch for product, but if aisles are too narrow, or if popular items are hard to find or reach, it can frustrate shoppers and hurt sales. Always try to walk through your planned layout as if you were a customer. Can you move around easily? Is it obvious where to find different product categories? Prioritizing a comfortable and intuitive path for your shoppers is just as important as what's on the shelves.
My store layout feels a bit stale. How can new or rearranged shelving help refresh it without a total renovation? Shelving can be a surprisingly powerful tool for a store refresh! Introducing mobile shelving units is a great way to add flexibility, allowing you to easily create new focal points for seasonal items or promotions. Even simple changes like adjusting shelf heights, introducing a different material (like adding some sleek metal shelves to a mostly wood setup), or painting existing units a new, on-brand color can make a significant impact. Sometimes, just thoughtfully reorganizing your current shelves to create better sightlines or highlight different products can breathe new life into your space.